Digital Marketing Course
Learn digital marketing with practical training and build in-demand skills like SEO, social media marketing, and online advertising. Gain real-world knowledge to grow businesses, generate leads, and advance your career.
- Recognized Certification
- Beginner Friendly Course
- Practical Computer Training
- Industry Expert Trainer
- Government Recognized Certification
- Beginner Friendly Course
- Practical Computer Training
- Industry Expert Trainer
About Course
The Digital Marketing course is designed to help students build strong knowledge and practical skills required to promote businesses online. This program covers important areas such as search engine optimization (SEO), social media marketing, paid advertising, content marketing, and analytics.
This course is ideal for students, job seekers, professionals, and business owners who want to understand how digital platforms work and how to use them effectively for growth. With hands-on training and real-world examples, learners gain the confidence to execute marketing strategies and manage campaigns successfully.
Tools You Will Learn
Learn industry-relevant tools with practical training designed to make you confident, skilled, and job-ready.
Digital Marketing Course Curriculum
This program covers important Digital Marketing concepts and practical skills required for today’s digital world.
- Duration: 3 Months
- Training: Classroom Training
- Certification: Industry Recognized Certificate
- Duration: 3 Months
- Training: Classroom Training
- Certification: Industry Recognized Certificate
Module 1: Demo
- Introduction to Digital Marketing
Module 2: WordPress
- All About Website Designing
- Using WordPress in Domain
- Using Themes & Plugins
- Customizing Themes, Widgets, Blog Posts
- Complete WordPress Dashboard
- Practice
Module 3: Search Engine Optimization (SEO)
SEO Basics
- Introduction to Search Engine Optimization (SEO)
On-Page SEO
- On-Page SEO Techniques
- Keyword Planner
- Using On-Page SEO Techniques in WordPress Website
Search Console & Webmaster
- Submitting Website to Google Search Console
- Submitting Website to Bing Webmaster
Technical SEO
- Creating Sitemap.xml
- Robots.txt
- Breadcrumbs
- RSS Feeds
- W3C Validation
- Duplicate Content Check
- Website Speed Optimization
- Broken Links
Off-Page SEO
- Directory Submission
- Article Submission
- Social Bookmarking
- Classified Submission
- Forum Posting
- Blog Pinging
- Press Release Submission
SEO Tools
- Backlink Checker Tools
- SEO Reporting
Keyword Research
- Different Types of Keywords
- Black Hat & White Hat SEO
- Keyword Density
Module 4: Affiliate Marketing
- What is Affiliate Marketing
- How to Setup Amazon Associate Account
- How to Setup Amazon Products in Our Website
- Affiliate Commission
Module 5: Email Marketing
- What is Email Marketing
- Setting Up Email Marketing Accounts
- Creating Audience List
- Creating Forms & Embedding in Website
- Creating Newsletters
- Lead Generation & List Building Techniques
Module 6: Search Engine Marketing (Google Ads)
Google Ads Basics
- Keyword Planner
- Keyword Forecast
Search Campaign
- Search Network Campaign
- Campaign Extension Types
Display Campaign
- Display Network Campaign
- Display Network Campaign with Remarketing
Bidding & Tracking
- Different Bidding Strategy
- Conversion
- Events
Video & Gmail Ads
- YouTube Video Marketing
- Remarketing
- Gmail Promotion Ads
Campaign Types
- Discovery Campaign
- Local Store Campaign
- App Promotion Campaign
- Creating Custom Segments
- Shopping Campaign Ads
Google Ads Management
- Google Ads Manager
- Creating Users
- Google Campaign Reporting
- Google Ads Certification Exam
Module 7: Social Media Optimization (SMO)
- Introduction to Social Media Marketing
- Social Media Optimization
Module 8: Facebook Marketing
- Creating Facebook Page & Its Attributes
- Facebook Engagement Ads
- Facebook Reach / Awareness Ads
- Facebook Traffic Ads
- Facebook Pixel & Facebook Events
- Facebook Video Ads
- Facebook Catalogs
- Facebook Insights
Module 9: Instagram Marketing
- Setting up Instagram Business
- Targeting Ads
- Running Instagram Ads
Module 10: Twitter (X) Marketing
- Twitter Introduction
- Build a Voice
- Retweet
- Reply
- Mention
- Lists
- Bookmarks
- Create Profile
- Explore Advanced Features
- Twitter Ads Marketing Campaign
- Twitter Ads Targeting
Module 11: LinkedIn Marketing
- Overview of LinkedIn
- Creating Company Page
- Creating & Exploring Groups
- LinkedIn Job Search
- Optimizing Your LinkedIn Profile
- LinkedIn Advertisement
Module 12: YouTube Marketing
- Creating YouTube Channel
- Channel Art Setup & Settings
- Uploading Videos
- Creating & Managing Playlist
- Editing & Description Video Settings
- YouTube SEO Optimization
- YouTube Creator Studio
- How to Monetize YouTube Videos
Module 13: Pinterest Marketing
- Pinterest Marketing
- Using Pinterest Tools
- Setup Pinterest Business Account
- Creating Boards & Pins
- Videos
- Get Traffic to Your Website
- Pinterest Advertisement
Module 14: WhatsApp Marketing
- Setup WhatsApp Business
- Creating Auto Messages
- Creating Labels
- Creating Catalogues
Module 15: Forum Marketing
- What is Quora Marketing
- Create Quora Space
- Write Questions & Answers
- Posting Questions & Answers
- Create Quora Ads
- Target Audience in Quora Advertisement
Module 16: Blogging
- What is Google Blogger
- Creating Blogs & Posts
- Writing SEO-Friendly Blog Posts
- Blog Pinging
- Blog Customizing
- Blog Monetization
Module 17: Google Business Profile (Google My Business)
- What is Google Business Page
- Complete Setup of Business Profile
- Business Page Accounts
- Posting Updates
- Reviews Management
- Google Business Website
Module 18: Google Analytics
- Introduction to Web Analytics
- What is Web Analytics
- Purpose of Analytics in Internet Marketing
- Admin Interface
- Setting Up Accounts & Web Properties
- Managing Accounts
- Users Management
- Google Analytics Interface
- Complete Dashboard
Module 19: Google AdSense
- What is Google AdSense
- Add Website to AdSense
- Website Monetization
Module 20: Freelance Techniques
- What is Freelancing
- How to Become a Freelancer in Digital Marketing
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Key Highlights of the Course
Explore the important features and benefits that make the program a valuable certification for computer learning.
Recognized
Certification
Practical Lab
Training
Industy Expert
Trainer
Updated Course
Curriculum
Flexible Learning
Batches
Hands-on
Practice
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Start Your Learning Journey
Get started with a simple enrollment process and begin developing your skills with structured learning.
1. Fill the Enquiry Form
Submit your details through the website form to show your interest in the course.
2. Get Career Guidance
Our team will contact you to explain the course details, syllabus, batch timings, and answer your questions.
3. Enroll for Course
Confirm your seat by completing the registration process and submitting the required details.
4. Start Your Classes
Attend practical training sessions and begin learning essential computer and digital skills.
A Certification That Builds Digital Confidence
Earn the Recognized certification that validates your computer knowledge and digital skills required in today’s technology-driven world.
Industry Recognized Certification
Receive the Industry Recognized and a Trusted certification that demonstrates your ability to use computers and digital tools effectively.
Practical Computer Skills
The course is designed with a practical approach, enabling students to develop skills and gain experience using industry-relevant tools and techniques.
Valuable for Career Growth
The program follows a practical learning approach, enabling students to build strong skills and gain hands-on experience.
